AF
Above the Fold

Digital Marketing · Mostly Real Estate

The leading edge of real estate marketing. lead‑gen. websites. content. conversion. marketing.

Insights, hot takes, tools and perspectives for NZ real estate agents who want to stay ahead. By Craig Stewart, Auckland.

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The Fold
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Articles Published
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Tools & Apps Live
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Websites Built
NZ & AU
Clients & Markets
Apps & Tools

Built for real estate agents.
Used across New Zealand.

Purpose-built tools that solve real problems. Free to use, with premium options for those who want more.

Platform

Airea

The all-in-one marketing studio for NZ real estate agents. Paste one listing link and Airea spins up a month of on-brand social tiles, property reels, just-listed letters, a campaign proposal and commission maths — in minutes, all in your branding. From NZ$29.95/month.

PlatformReal EstatePremium
Beta

Auction Buyer NZ

Free live auction bidding companion for NZ property buyers. Set your limit, track the room, get counter-bid prompts and save an auction log. Live beta testing. Have fun.

ToolBuyerFree Beta
Tool

Agent Pulse

Free NZ real estate website audit. Instant A–F scorecard across six categories: technical performance, SEO, trust signals, lead conversion, digital footprint and local authority.

ToolReal EstateFree
Websites built

Built to perform,
not just to look good.

Every site is hand-coded, fast by default and built around what the person or brand actually needs. No WordPress. No page builders.

leannestewart.co.nz Leanne Stewart

Leanne Stewart Real Estate

Full personal brand website for top Auckland real estate agent Leanne Stewart. Interactive lead generation apps, buyer and seller tools, suburb intelligence and a complete content system.

Real EstateLead GenWeb AppsPersonal Brand
Visit site ↗
craigedwardstewart.com Craig Edward Stewart

This site

Personal portfolio across four domains: real estate, health advocacy, speaking and digital. Built from scratch with a custom design system, scroll animations, a full blog and multi-section architecture.

Personal PortfolioDesign SystemBlog
You're on it ↗
bendy1.com Dana Louise

Bendy1 — Dana Louise Yoga & Fascia

Brand website for yoga and fascia teacher Dana Louise. A calm, movement-focused site that showcases her method and classes, with fast load times and a clean path to book.

WellnessPersonal BrandYoga & Fascia
Visit site ↗
kahuprivate.nz Kahu Private

Kahu Private

A premium, understated brand presence — refined typography, considered layout and fast performance throughout. Designed to feel calm, confident and exclusive.

BrandPremiumFast
Visit site ↗
vitamindregimen.com Vitamin D Regimen

Vitamin D Regimen

A content-first health resource setting out a structured vitamin D protocol, with clean typography and fast, readable pages on any device.

HealthEducationFast
Visit site ↗
agentpulse.airea.co.nz/agentnoname NZ Agent Demo

NZ Real Estate Agent Website — Demo

A live demo of what a modern, performance-built NZ real estate agent website looks like. Paired with Agent Pulse — audit your current site, see the benchmark, then commission your own.

Real EstateAvailable to buyFrom $NZD
anshkapoor.com Ansh Kapoor

Ansh Kapoor

Clean personal brand and professional portfolio site. Built to establish presence and convert visitors into enquiries, with a sharp visual identity and fast load times.

Personal BrandPortfolioFast
Visit site ↗
theokaramhalili.co.nz Theo Karam-Halili

Theo Karam-Halili Real Estate

Personal brand website for Auckland real estate agent Theo Karam-Halili. Hand-coded and fast by default, built to establish presence, showcase listings and turn visitors into appraisals.

Real EstatePersonal BrandLead Gen
Visit site ↗
Engagement

Games, tools and experiences
built to connect.

Interactive games, quizzes and intelligence tools deployed on client sites across New Zealand and beyond. Lead gen with a genuine reason to click.

Game

Suburb Surfer

Addictive branded real estate game that drives engagement and brand recall. Players surf through Auckland suburbs absorbing local market knowledge. Lead gen disguised as entertainment.

Game

Papakura Surfer

Part two of the Suburb Surfer series, built for the Papakura area. A targeted, localised version that runs brand awareness campaigns for a specific market.

Quiz

Seller Quiz

Qualifying quiz for homeowners considering selling. Captures intent, generates warm leads and routes sellers to the right conversation before a single cold call is made.

Quiz

Auckland Suburb Quiz

Interactive quiz that tests buyers' knowledge of Auckland suburbs and surfaces what they actually want in a home. High engagement, high share rate.

Tool

Suburb Heartbeat

Suburb intelligence dashboard giving buyers and sellers a live read on market activity, sales velocity and pricing trends across Auckland suburbs.

Tool

Commute Cost Map

Interactive map that calculates the real cost of commuting from any Auckland suburb. Helps buyers factor in travel time and cost when making location decisions.

From the blog

Articles

View all ↗
Featured
5 min read
Real Estate Reels Are Not Enough
Everyone is making short-form video. Almost nobody is building anything with it. Here's the difference between content and a content strategy — and why most agents are confusing motion for momentum.
Read on the blog →
Article
7 min read
Your Website Is More Than a Digital Business Card
Google, AI models and future vendors judge more than the words on your page. Speed, trust, structure and performance all matter.
Read on the blog →
Article
6 min read
Stop Letting GPT Write Your Real Estate Bio
Every agent in New Zealand is now pasting their details into ChatGPT and publishing what comes out. Here's why that's a problem and what to do instead.
Read on the blog →
Article
8 min read
How to Rank in AI Models as a Real Estate Agent in 2026
ChatGPT, Perplexity and Claude are answering the questions your buyers are typing. Are you in the answer or not?
Read on the blog →
Article
7 min read
Retargeting Ads for Real Estate Agents — The Right Way
Most agents boosting posts are just donating money to Zuckerberg. Retargeting is different. Here's how to make it work.
Read on the blog →
Article
8 min read
What a Real Estate Agent Website Should Actually Do
Your website is not a business card. It is a working part of your business. Here's what most agents are missing.
Read on the blog →
Article
8 min read
Real Estate Lead Generation in 2026: What's Stale, What's Next
The tactics that printed leads in 2024 are background noise now. What's dead, what's merely last year, and what's actually working in NZ right now.
Read on the blog →

Got a project in mind?
Let's build it.

Real estate, health, business or something else entirely. If you have a problem worth solving and want something built properly, reach out.